Monetize First-Party Data Securely. Power Smarter Ad Campaigns.
Unlock the full potential of your customer data through privacy-safe clean rooms and real-time activation — compliant, scalable, and built for MENA publishers and advertisers.
The Adtech landscape is shifting...
Loss of third-party cookies & device IDs
Fragmented customer journeys across platforms
Limited transparency in performance attribution
Legal and compliance risks in data sharing
Everything you need to succeed, all in one place.
Privacy-Safe Data Collaboration
Secure environments to connect publishers and advertisers without exposing raw data. Powered by Snowflake Clean Rooms.
AI-Driven Audience Insights
Create enriched, high-propensity audiences using unified Customer 360 profiles and predictive segmentation.
Real-Time Activation
Automatically sync segmented audiences to media buying platforms (Meta, TikTok, Google, CTV, etc.)
Advanced Measurement
Cross-channel attribution, incrementality, and sales lift analytics — all within a governed environment.
Composable Architecture
Based on Hightouch + Snowflake ecosystem. Integrates with your existing cloud data warehouse or CDP.
How it works
Collect first-party data from site/app
Identity resolution & customer unification
Create audience segments via no-code UI
Sync audiences to ad platforms (Google, Meta, TikTok)
Measure ROAS, lift, and optimize
Why Datae?
Built on Snowflake or Databricks Clean Rooms
No additional DCR licensing fees
Compliant with KSA and UAE data privacy regulations
Seamless integration with CRM, POS, and analytics platforms
Operated by regional experts in MarTech and Data Monetization
Use Cases
Audience Targeting
Target new segments across MENA-based media
Mom-focused Ecommerce
Monetize behavioral data by collaborating with relevant FMCG brands
Incrementality Measurement
Run A/B tests across campaigns without sharing data directly
